Monday 4 May 2015

5 Sources of Inspiration for Blog Content Development

We have all been there. Your reflection stares back at you from the white blank document on the screen… you look around the room, out the window, at your shoes, even your lunch. Crickets… Finding inspiration for blog content development can be a challenge for everyone from time to time, from the novice blogger to the blogger extraordinaire.

It's a challenge to come up with original takes on topics and talk about ideas that not every other “expert” in your industry is already buzzing about.  This blog is a prime example. Other people have certainly discussed ways to find blog topics. It’s a simple concept, but one that we’re actually asked about all the time by clients and friends: “What am I supposed to blog about?” So, we’ll shed some light on the sources that inspire our light bulb moments and hope they can turn the switch on for you when you’re feeling in the dark.

Saturday 2 May 2015

19 Reasons Why Your Business Should Be Writing a Blog

Blogging is one of the most valuable tools that businesses have to engage with customers and ultimately make their lives easier. If you’re not blogging, it’s time to get started or get left behind. If you need a bit of inspiration, here are 19 reasons (in no particular order) why your business should be blogging.


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